Bishop McNamara High School, a college preparatory school in the Holy Cross tradition, exists to educate and to form young men and women in and through the Catholic faith. The school challenges its students to think with Christ: a thought animated by the gospel, manifested in service, and informed by academic excellence.
The Director of Institutional Advancement is part of the Bishop McNamara Administrative Council and responsible for creating a vision, direction and an annual comprehensive Advancement plan in coordination with the President, Board of Directors and Advancement Committee. The Director should focus his/her time primarily soliciting major gift donors and prospects, and working with Board of Directors and Advancement staff to maximize major gift and planned giving potential. Duties of the Director of Advancement are organized into three areas: 1) solicitation, 2) program development, and; 3) program management.
Solicitation (50% of time)
- Identify, cultivate and solicit potential major gift level donors annually ($1,000 minimum) as part of the Spes Unica Annual Fund and/or Capital/Endowment Giving Campaign (Note: We are currently in the midst of the Family. Future! 50th Anniversary Capital Campaign).
- Develop strategies to promote, solicit and encourage parents to participate in annual giving.
- Identify and solicit sponsors for fundraising events. Supervise such events.
- Coordinate major gift and planned gift contacts by the President and Board and Advancement Committee members. Assist with solicitation visits as needed.
- Identify, cultivate and secure new planned gift donors annually. Where possible, seek verbal or written documentation of the estimated value of planned gift commitments.
- Prepare individual communication, cultivation and solicitation plans for each major gift donor/prospect to include gratitude phone calls, personal notes, invitations to special events, timing and approach of next cultivational contact or ask.
- Develop, with the President and Advancement staff, strategies to engage the Board in the identification and solicitation of major gift and planned giving prospects.
- Work with the Alumni Association to maximize alumni giving and participation.
Program Development (30% of time)
- Prepare a comprehensive development plan that addresses annual appeals, special events, major gifts, sponsorships, Family. Future! Capital Campaign, and planned giving. Include an activity timeline.
- Establish Advancement/Development goals with collaboration of the President, Board and Advancement Committee. Monitor progress in meeting goals against periodic benchmarks.
- Supervise the creation of marketing materials and web site content to provide school information and to keep donors informed of opportunities to give.
- Work with the President to prepare an annual major gifts plan or case statement and distribute promotion materials for major gift/planned donors.
- Coordinate annual mail appeals. Prepare appeal letters and annual fund mailing package. Conduct, organize or assign telephone solicitation follow-up as appropriate.
- Research, initiate contact with and prepare grant proposals to foundations. Involve administration and faculty in determining needs for grant proposals.
Program Management (20% of time)
- Prepare the annual Development income and expense budget in collaboration with the President and Board.
- Monitor major gift progress reports that include # of contacts and results; # of major donors by category ($1,000 - $2,499; $2,500 - $4,999, etc.), # of major donors by constituent group (Board members, Parents, Alumni, Corporations, Foundations, Friends, etc.); major donors by giving interest (unrestricted annual giving, endowment, capital equipment, etc.).
- Enter Call Reports into computer of personal contacts made that describe significant family, education, asset and personal/giving interest information learned from donors during visits and phone conversations.
- Manage and oversee Advancement Office staff members.
- Attend weekly Administrative Team meetings to facilitate good communication between the Advancement Office and the school Administration.